Spanish+Furniture+ Advertisement

=Assignment: Each student will create a website with advertisements for furniture using Edublogs. =
 * 1) The website will include a Home page plus 2 additional pages. The Home page must be in English with a translation in Spanish.
 * 2) The language on the other pages will be in Spanish.
 * 3) Create a name for "your" store. Decide on an appropriate domain name for the website.
 * 4) All images will be creative commons from http://classroomclipart.com/ Use at least 6 images on each of the 2 pages. Include a description and price for each item in Spanish.


 * Directions:**
 * 1) Login to Edublogs with the same username and password used last year for your blogs.
 * 2) Create a new blog with a domain name and website name (Add *** at the front of the website name. This will help to keep these separate in an alphabetical list from the current grade 7 blog list.)
 * 3) Ask to join the ICS Tech class with rcarrier as the teacher. I will accept the invitation which will allow you to choose a theme for the website from the Pro group of themes.
 * 4) Create a post on the Home page with the introduction to your furniture store. On this page decide on the "Tools of Persuasion" that you will use. (See list below.) Note that you will not be creating additional blog posts. This will not be an on-going blog)
 * 5) Create 2 additional pages. Each page should focus on furniture for a specific room, dorm room, dining room, etc.
 * 6) In the widgets, include a menu for the pages and a list of the Class blogs.
 * 7) The website must include the following line:
 * "Images Provided by [|Classroom Clipart]" or Clipart provided by [|Classroom Clipart]

Language of Persuasion

 * 1) Association: links a product, service, or idea with something already liked or desired by the target audience
 * 2) Bandwagon: everyone is using the product
 * 3) Beautiful People: good-looking, beautiful people use the product
 * 4) Bribery: buy something to get something else, like a discount
 * 5) Celebrities: famous people testimonials
 * 6) Experts: scientists, doctors, engineers, etc
 * 7) Explicit claims: tell exactly the price, ingredients, etc - and often compared to similar products
 * 8) Fear: if you buy the product a bad situation will not happen (bad breath, car accident, etc.)
 * 9) Humor: humor attracts attention, makes us feel good and feel good about the product.
 * 10) Intensity: many superlatives (greatest, best, etc)
 * 11) Plain folks: A type of testimonial but with "regular person" just like you using the product
 * 12) Repetition: words and sound repeated to become more familiar to viewers
 * 13) Warm & Fuzzy: sentimental images especially of families, kids and animals.

=ICT Rubric= - Logs in without difficulty. - Uses the dashboard efficiently. - Quietly asks for help from person seated beside before asking the teacher for help. - Understands how to upload images and to insert images correctly in blog post or page without help. - Sizes images and adds captions to images to support the development of the marketing theme. - Hello World Blog post Deleted. || - Understands the concept of domain name and website name Consistently has difficulty with 1 of the following: - Logs in without difficulty. - Uses the dashboard efficiently. - Quietly asks for help from person seated beside before asking the teacher for help. - Understands how to upload images and to insert images correctly in blog post or page without help. - Sizes images and adds captions to images to support the development of the marketing theme. - Hello World Blog Post Deleted. || - Confuses website name and domain name. Consistently has difficulty with 2 of the following: - Logs in without difficulty. - Uses the dashboard efficiently. - Quietly asks for help from person seated beside before asking the teacher for help. - Understands how to upload images and to insert images correctly in blog post or page without help. - Sizes images and adds captions to images to support the development of the marketing theme. - Hello World Blog Post deleted. || _ Does not know either the website name or domain name. -Consistently has difficulty with the following: - Logs in without difficulty. - Uses the dashboard efficiently. - Quietly asks for help from person seated beside before asking the teacher for help. - Understands how to upload images and to insert images correctly in blog post or page without help. - Sizes images and adds captions to images to support the development of the marketing theme. - Hello World Blog Post not deleted. || - The Tag Line must be "SpanTech Class Assignment" - The blog is a member of the ICS Tech Class Blog. - Class Blog in widget set to Alphabetize with 85 blogs. - Home page includes "Images from Classroom Clipart" with active link to the website. || One of the following is incorrectly setup: - In the Dashboard, General Settings, include 3* in front of the site name to help keep organize the names in the Class Blog list. - The Tag Line must be "SpanTech Class Assignment" - The blog is a member of the ICS Tech Class Blog. - Class Blog in widget set to Alphabetize with 85 blogs. - Home page includes "Images from Classroom Clipart" with active link to the website. || Two of the following are incorrectly setup: - In the Dashboard, General Settings, include 3* in front of the site name to help keep organize the names in the Class Blog list. - The Tag Line must be "SpanTech Class Assignment" - The blog is a member of the ICS Tech Class Blog. - Class Blog in widget set to Alphabetize with 85 blogs. - Home page includes "Images from Classroom Clipart" with active link to the website. || Three or more of the following are incorrectly setup: - In the Dashboard, General Settings, include 3* in front of the site name to help keep organize the names in the Class Blog list. - The Tag Line must be "SpanTech Class Assignment" - The blog is a member of the ICS Tech Class Blog. - Class Blog in widget set to Alphabetize with 85 blogs. - Home page includes "Images from Classroom Clipart" with active link to the website. || - At least 2 or more additional pages in Spanish. Each page has a focused topic for a room. - Navigation between pages is easy to find and use. - Images used enhance the theme and topic and creatively demonstrate the "language of persuasion". Captions on images support the images to expand the story of the website. || One of the following is incorrectly setup: - Website includes “Home page” with one blog post. Home page is in English and Spanish. Home page post clearly explains the purpose of the store. - At least 2 or more additional pages in Spanish. Each page has a focused topic for a room. - Navigation between pages is easy to find and use. - Images used enhance the theme and topic and creatively demonstrate the "language of persuasion". Captions on images support the images to expand the story of the website. || Two of the following are incorrectly setup: _ Website includes “Home page” with one blog post. Home page is in English and Spanish. Home page post clearly explains the purpose of the store. - At least 2 or more additional pages in Spanish. Each page has a focused topic for a room. - Navigation between pages is easy to find and use. - Images used enhance the theme and topic and creatively demonstrate the "language of persuasion". Captions on images support the images to expand the story of the website. || Three or more of the following are incorrectly setup: - Website includes “Home page” with one blog post. Home page is in English and Spanish. Home page post clearly explains the purpose of the store. - At least 2 or more additional pages in Spanish. Each page has a focused topic for a room. - Navigation between pages is easy to find and use. - Images used enhance the theme and topic and creatively demonstrate the "language of persuasion". Captions on images support the images to expand the story of the website. ||
 * || ** Advanced = 4 points ** || ** Proficient = 3 points ** || ** Developing = 2 points ** || ** Beginning = 1 point ** ||
 * ** Proficiency in use of tools. ** || - Understands the concept of domain name and website name
 * ** Design Settings ** || - In the Dashboard, General Settings, include 3* in front of the site name to help keep organize the names in the Class Blog list.
 * || ** Advanced = 4 points ** || ** Proficient = 3 points ** || ** Developing = 2 points ** || ** Beginning = 1 point ** ||
 * ** Design ** || Website includes “Home page” with one blog post. Home page is in English and Spanish. Home page post clearly explains the purpose of the store.
 * ** Language of Persuasion ** || // Considerable // effort is shown in the creation of a marketing website. 2 or more of the Language of Persuasion tools are used. || Effort is shown in the creation of a marketing website. At least 1 of the Language of Persuasion tools is used. || // Some // effort is shown in the creation of a website to market the product. No clear Language of Persuasion tool is used. || // Little // effort is shown in the creation of a website to market the product. ||
 * ** Theme ** || The website theme supports the topic. It is easy to read. Fonts, point size, bullets, italics, bold, and indentations for headings and sub-headings enhance the presentation. Background and colors enhance the overall feel of the website. || The website theme supports the topic. It is generally easy to read. Fonts, point size, bullets, italics, bold, and indentations for headings and sub-headings enhance the presentation. Background and colors generally enhance the overall feel of the website. || The website is //often difficult// to read. Fonts, point size, bullets, italics, bold, and indentations for headings and sub-headings make the presentation hard to follow**.** Background and colors are somewhat distracting to the overall feel of the website. || The website is //difficult// to read. Fonts, point size, bullets, italics, bold, and indentations for headings and sub-headings distract the presentation. Background and colors are distracting to the overall feel of the website. ||

**1 point** **Below Average** || **Bueno** **3 points** **Good** || **Excelente** **5 points** **Excellent** ||
 * **Spanish Class Furniture Advertisement Scoring Rubric:** ||
 * **Criteria** || **Necesita Mejorar**
 * **Content Vocabulary Accuracy** || Limited use of vocabulary, many inaccurate furniture descriptions, item pricing is unrealistic, contains many errors and does not reflect the current price rates || Basic use of vocabulary, some inaccurate furniture descriptions, item pricing is realistic, contains some errors, but does reflect the current price rates || Varied use of vocabulary, few inaccurate furniture descriptions, item pricing is realistic, contains very few errors and accurately reflects the price exchange rates ||
 * <span style="color: #000000; font-family: Tahoma,sans-serif;">**Linguistic Accuracy** || <span style="color: #000000; font-family: Tahoma,sans-serif;">Ad contains many adjective agreement errors, conjugation errors, and/or spelling errors that impede the understanding of the reader || <span style="color: #000000; font-family: Tahoma,sans-serif;">Ad contains some agreement, conjugation, or spelling errors but does not interfere with the understanding of the reader || <span style="color: #000000; font-family: Tahoma,sans-serif;">Ad contains few agreement, conjugation or spelling errors and is easily understood by the reader ||
 * <span style="color: #000000; font-family: Tahoma,sans-serif;">**Visuals** || <span style="color: #000000; font-family: Tahoma,sans-serif;">Visuals do not match the furniture items described, or may be in black and white; did not use appropriate color and words and articles || <span style="color: #000000; font-family: Tahoma,sans-serif;">Visuals match the furniture items described most of the time and are in color with appropriate color words and articles || <span style="color: #000000; font-family: Tahoma,sans-serif;">Visuals match the furniture item described and are colorful and attractive with many descriptive and appropriate color words and articles ||
 * <span style="color: #000000; font-family: Tahoma,sans-serif;">**Resources** || <span style="color: #000000; font-family: Tahoma,sans-serif;">Used one catalog as a resource || <span style="color: #000000; font-family: Tahoma,sans-serif;">Used two catalogs as resources || <span style="color: #000000; font-family: Tahoma,sans-serif;">Used three catalogs as resources and/or brought in catalogs to use. ||
 * <span style="color: #000000; font-family: Verdana,sans-serif;">**Total =__ /20 points** ||