supper+bowl+MC15

What is the name of the ad? URL?

What was the target audience? Explain and provide evidence.

Name one Language of Persuasion that was used. Explain and provide evidence.

Was there another Language of Persuasion that was used? Explain and provide evidence.

How did the ad try to emotionally connect with people? Explain and provide evidence.

How long (seconds) was the commercial? How much would an ad of this length have cost?

When was it shown in the Super Bowl (which quarter)? Does the timing of the ad make a difference? Explain your answer.

Did you like the ad? Explain why or why not. Did anyone in your family or group have a different reaction to the ad? Why?

Did the ad make you or someone in your family want to purchase or to be interested in the product? Explain your answer.