Annalyze+advertizment+PM

Assignment:
 * View the Super Bowl 2014 advertisements in the list below.
 * Select one to study in more detail. Provide the URL of the ad. (Each group will do a different ad.)
 * Then answer the questions below about the message in the advertisement on the assigned wiki page
 * 1) Who created the message? **Chobani created this message.**
 * 2) Why is this message being sent? What is your evidence? **It is being sent because Chobani wants people to buy their products. the evidence is that Chobani created an advertisement for their yogurt.**
 * 3) What is the target audience? What is your evidence? **The target audience is all people because Chobani stated that a cup of yogurt won't change the world, but how they make it might.**
 * 4) How might different people (of different age groups, religious groups, nationalities, etc.) understand this message differently? **What is your evidence? This, in my opinion, is probably viewed by everyone the same because it can't be interpereted differently. My evidence is that this ad has only one direct message.**
 * 5) Which **language of persuasion** is used in the ad? Provide evidence from the ad. **A bear is getting the yogurt in the ad and taking Chobani only and destroying the rest of the store because the rest of the store has unhealthy products.**
 * 6) Would you buy the product? Why or why not? **i would buy this project because i really-I wouldn't because I only eat yoplait strawberry yogurt, i don't like greek. I would buy this project cause it's funny and catchy.**
 * 7) What creative techniques are used to attract attention of the target audience? (see bullet list below)-**the people screaming and running out the store**
 * logo (when and where?- at the end of the show, when the bear checks it out.
 * lighting? (bright? dark?)
 * camera angles
 * distance of shot (close-up, medium, long shot)
 * number of shots
 * sound track
 * special effects
 * characters (people and/or animals or animated product)
 * celebrities (Why is this celebrity selling or demonstrating or using the product? Do you think they really use it?)
 * costumes
 * setting
 * other?