-Reading+the+Media+GK


 * Resources:**
 * Magazines for teens
 * World Newspapers and Magazines for Teens
 * RefDesk World Newspapers

Context: I found it on the website of the girl's magazine named Twist. Link:@http://www.twistmagazine.com/2012/10/twist-style-justin-bieber-is-the-new-style-icon-for-adidas-neo.html
 * A.** Choose an advertisement from a magazine or newspaper that interests you or is particularly striking in its impact on you. Make sure it contains words as well as images. Name the product: NEO Adidas Shoes
 * B.** Describe briefly the context in which you found it, e.g. upmarket magazine for girls, sports magazine, newspaper, etc. Provide a link to the advertisement.

C. By paying particular attention to the visual images in the advertisement and the way in which these link to the written words, write a paragraph explaining how you "read" the advertisement. You may find it useful to consider some of these factors: Paragraph Here: The overall advertisement is white. There are 2 bright green stripes with 1 blue stripe with white text in it to promote the event that is going on. The framing of this picture just shows Justin to the side, not taking much of the picture. The lines seem to be taking most of the space. He is holding up the shoe and pointing to it. He also gives the illusion that he wants you to participate by looking straight, it looks likes he's looking at you. The size isn't too bad. It's a regular sized medium picture.The picture is taken from the front but straight ahead. The advertisement is about finding a gold shoe. If you find the gold shoe, you get to meet him. The background is white, so I'm assuming that this was taken in a photo studio. The lighting is very bright and illuminating. His pose is very simple nothing too dramatic or weird. He's just holding the shoe and pointing at it while look forward. The text says: "NEO FIND MY SHOES" simply saying to participate.
 * color- Most of the picture is white. There are 3 stripes 2 that are green and 1 that is blue.
 * framing- Justin doesn't take up as much of the picture.
 * composition- Justin is holding up his famous gold shoe, pointing to it and gives the reader a feeling that he's looking straight at them, telling them to fin the shoe
 * size- Medium size picture
 * type of shot- A front shot
 * subject matter, including people- An event that if any fans find the gold shoe, they can meet Justin Bieber
 * setting- A white background which can be a studio
 * lighting- Very bright and illuminating
 * pose- Holding the shoe in one hand and pointing to it. Nothing to dramatic. Very simple.
 * text; "NEO FIND MY GOLD SHOES"


 * D.** Think about the connotations that you find in the images.
 * 1) Do you find these appealing?
 * 2) How do you feel they will appeal to other people, of different ages and gender?
 * 3) How do the images relate to the product that is being sold?

1. Yes, I do. 2. I feel like the males will be less likely to participate. The only males that would are fans. I think some females wouldn't. Again, his fans of different genders would want to meet their idol. 3. The image relates to the item and the event because he's actually holding the shoe.

You will hear the expression that people are said to be "reading the media". Talk about why you think the expression" reading" is used here, when you usually associate it with written words. Answer here: I think reading is used because you are reading to basically find out the truth and/or the conclusion to the theory or statement. "If you're reading the media" I also think that you're looking at an advertisement you're looking to see how to use it, how will it work and does it work. You're reading to find more information about something.
 * E. Connotations here:**