Budweiser+VJ2

Assignment
 * View the Super Bowl 2014 advertisements in the list below.
 * Select one to study in more detail. Provide the URL of the ad. (Each group will do a different ad.)
 * Then answer the questions below about the message in the advertisement on the assigned wiki page
 * Who created the message? **Budweiser**
 * 1) Why is this message being sent? What is your evidence? **The message being sent is to support soldiers in our army. My evidence is from the commercial because it said support a soldier.**
 * 2) What is the target audience? What is your evidence? **The target audience is the people/public.**
 * 3) How might different people (of different age groups, religious groups, nationalities, etc.) understand this message differently? What is your evidence? **Some people secretly hate what the US army has to say because of maybe something they have done to their home countries. And some people dont support have young people in the army because it is unsafe.**
 * 4) Which language of persuasion is used in the ad? Provide evidence from the ad.
 * 5) Would you buy the product? Why or why not?
 * 6) What creative techniques are used to attract attention of the target audience? (see bullet list below)
 * logo (when and where?
 * lighting? (bright? dark?)
 * camera angles
 * distance of shot (close-up, medium, long shot)
 * number of shots
 * sound track
 * special effects
 * characters (people and/or animals or animated product)
 * celebrities (Why is this celebrity selling or demonstrating or using the product? Do you think they really use it?)
 * costumes
 * setting
 * other?
 * other?