SuperBowl2015BG15

Mountain Dew Kickstart Ad → https://www.youtube.com/watch?v=mjwUVZHBcoY The target audience is tweens and up because it is a type of soda and kids usually don't have the money to buy soda, so it has to be tweens and up. Humor because the ad contained many humorous parts that were intent on making you laugh. For example, a deer, dog, and a trophy dancing. No because there wasn't. The ad tried to connect with people by making them laugh and question the ad making them think more about the ad and the more the people thought about it the more the product stayed with them. The commercial was a minute and thirty seconds. $12 MILLION!!! I think the timing does make a difference because the games are usually intense toward the end, and people may be distracted and not be paying attention to the ads. My family and I liked the because it was funny. No because we have already consumed the product.
 * What is the name of the ad? URL?
 * What was the target audience? Explain and provide evidence.
 * Name one Language of Persuasion that was used. Explain and provide evidence.
 * Was there another Language of Persuasion that was used? Explain and provide evidence.
 * How did the ad try to emotionally connect with people? Explain and provide evidence.
 * How long (seconds) was the commercial? How much would an ad of this length have cost?
 * When was it shown in the Super Bowl (which quarter)? Does the timing of the ad make a difference? Explain your answer.
 * Did you like the ad? Explain why or why not. Did anyone in your family or group have a different reaction to the ad? Why?
 * Did the ad make you or someone in your family want to purchase or to be interested in the product? Explain your answer.