Audience16MAR


 * 1) Who created the message?
 * 2) Why is this message being sent? What is your evidence?
 * 3) What is the target audience? What is your evidence?
 * 4) How might different people (of different age groups, religious groups, nationalities, etc.) understand this message differently? What is your evidence?
 * 5) Which language of persuasion is used in the ad? Provide evidence from the ad.
 * 6) Would you buy the product? Why or why not?
 * 7) What creative techniques are used to attract attention of the target audience? (see bullet list below)

Coca Cola https://www.youtube.com/watch?v=boicG2puD_4

1. The Coca Cola company created the message in the advertisement. 2. This message is being sent because they are trying to create a nice advertisement to sell coke. The evidence is that they made a nice video to sell their product. 3. The target audience is all ages, but especially adults. It also targets soda lovers. My evidence is that is it especially appealing to adults, because of the music and the message that is coming across. Also appealing to kids because they show kids in a movie theater eating popcorn and drinking coke. 4. Different ages might understand this differently by thinking that is could be funny, serious, or even sad. The evidence is that all people can interpret advertisements differently. All people could get a different message than others. 5. The language of persuasion used in this ad is warm and fuzzy. Evidence is that they used a nice peaceful song. They had people and families all together. They also used kids in a movie theater drinking coke. Many of the people are having fun and laughing while drinking coke. 6. Yes I would buy the product. I would because the ad makes it look like the product is nice and appealing. Also the ad is very well put together. 7. Some attractive techniques are the National anthem song they used, and how they sang it in more than one language. Also they had families in it drinking coke, and they were all happy and having a good time. Also they made it very sweet and gentle.