Reading+the+Media+BS

Context: seventeen magazine; a magazine for teen girl. Containing fashion, make-up, quizzes, etc. Link: http://www.seventeen.com/
 * A.** Choose an advertisement from a magazine or newspaper that interests you or is particularly striking in its impact on you. Make sure it contains words as well as images. Name the product:
 * B.** Describe briefly the context in which you found it, e.g. upmarket magazine for girls, sports magazine, newspaper, etc. Provide a link to the advertisement.

C. By paying particular attention to the visual images in the advertisement and the way in which these link to the written words, write a paragraph explaining how you "read" the advertisement. You may find it useful to consider some of these factors: Paragraph Here: This add has a great contrast between text and picture. I read this add by looking first at the word "shoes" because it is big, bold, and it isn't a normal text it is made from a bunch of dots. This catches my eye first which is good because it is what the add is about. Then I look at the picture of the shoes. The picture is great for this add because they photograph shoes that are very edgy and in with fashion. I think these shoes are really cute and would very much consider going and buying them. After looking at the bold text and picture my eyes catches the text "Charlotte Russe" and "Buy 1, Get 1 $15.50" that's good because the add is about how you can buy a pair of cute shoes, like the one shown in the add, and then you can buy one for free. It would only cost $15.50. Lastly I read the fine print that says "value on items equal of lesser value. select styles." That means that you can only get a second pair of shoes if there $15.50 or less and its only for certain styles of shoes. This add is a great add because it was the perfect contrast of text and picture. It really gets the information in the best way. I think after reading this add and seeing these cute shoes I would really considering going to get this deal!
 * color: bright pink, white, yellow
 * framing: black, narrow and long
 * composition: picture of shoes right near the word shoes then text explaining the deal and where to purchase them.
 * size: small
 * type of shot: close up
 * subject matter, including people: shoes and text
 * setting: white background
 * lighting: bright coming down on shoes
 * pose: straight forward
 * text: pink, girly, creative, fancy


 * D.** Think about the connotations that you find in the images.
 * 1) Do you find these appealing? Yes, I love this add and I think it really sells the add in the best way!
 * 2) How do you feel they will appeal to other people, of different ages and gender? I think this appeals to girl/women from probably 12 and up. 99% this wouldn't appear to boy/men of any age unless that male is a bit flamboyant and girly. And for little girl they would probably like he picture of the pretty shoes but they wouldn't be interested in the deal because they can where heels that big.
 * 3) How do the images relate to the product that is being sold? The item being sold are shoes and the picture is of shoes! The whole add works perfectly together.

You will hear the expression that people are said to be "reading the media". Talk about why you think the expression" reading" is used here, when you usually associate it with written words. Answer here: I think the phrase "reading the media" is just another way of saying //understanding// the media. The thought of reading the media is just understanding and realizing how to relate the pictures with the words and putting it together. When we say reading the media we read the pictures, text, color, framing, etc. and put it all together to make sense.
 * E. Connotations here:**