AudienceGRI

Radio Shack Ad - https://www.youtube.com/watch?v=aUCHy5y23nI
 * 1) Who created the message? Radio Shack
 * 2) Why is this message being sent? What is your evidence? This message is being sent because Radio Shack wants to let people know they're renovating their stores. My evidence is that it shows the old one during the video and the new redone version at the end.
 * 3) What is the target audience? What is your evidence? The target audience are probably people who like things from the 80's, since the whole ad has popular characters and people from the 80's.
 * 4) How might different people (of different age groups, religious groups, nationalities, etc.) understand this message differently? What is your evidence? Younger people might not understand the references in the ad, but they'll still understand what its for. People who like the 80's might thing its funny.
 * 5) Which language of persuasion is used in the ad? Provide evidence from the ad. Human and mabye celebrities.
 * 6) Would you buy the product? Why or why not?
 * 7) What creative techniques are used to attract attention of the target audience? (see bullet list below)
 * logo (when and where?
 * lighting? (bright? dark?)
 * camera angles
 * distance of shot (close-up, medium, long shot)
 * number of shots
 * sound track
 * special effects
 * characters (people and/or animals or animated product)
 * celebrities (Why is this celebrity selling or demonstrating or using the product? Do you think they really use it?)
 * costumes
 * setting
 * other?